KitchenFounder
The Southeast Asian Guide — NYC Dinner Standard
The Southeast Asian Guide — NYC Dinner Standard
Inside this guide
The Southeast Asian Guide — NYC Dinner Standard
Benchmarked against Ugly Baby, Pok Pok NY, Pig & Khao, Soothr, Jora, Uncle Boons, Somtum Der, Saiguette, Emilio's Ballato, and Amazing 66.
Southeast Asian cuisine spans Thailand, Vietnam, Indonesia, Singapore, Malaysia, and the Philippines. This guide covers all six traditions — built to the standard of NYC's most celebrated Southeast Asian restaurants. 100% nut-free throughout.
What's inside: 6 starters (som tum, Vietnamese spring rolls, laksa) · 5 Thai mains · 5 pan-SEA mains (pho, rendang, chilli crab, nasi lemak) · 4 desserts · 8 drinks (Thai iced tea, Vietnamese iced coffee, lychee spritz) · Wok station kitchen layout · Chilli heat education script · Family-style sharing script · P&L model (70-seat, $60 avg)
Signature moments: Whole fish on banana leaf · Mango sticky rice plated tableside · Fresh coconut cracked at table · Mortar & pestle grinding at station
YOUR FREE BONUS TOOLKIT — 22 apps included with purchase:
🧮 Food Cost Calculator
🔢 Break-Even Calculator v2
📋 Restaurant Opening Checklist
👥 Labour Planner + Roster
💵 Cash Flow Forecast
📊 Menu Engineering Matrix
📝 Daily Prep Sheet Generator
🗑️ Waste Tracker
🌡️ Temperature Log (HACCP)
🔄 Shift Handover Report
📅 Pre-Opening Timeline
🎓 Staff Onboarding Kit
🏥 Health Inspection Prep
🤝 Lease Negotiation Guide
📦 Supplier Negotiation Kit
🗓️ Opening Week Runsheet
🔍 Competitor Analysis Tool
💼 Investor Pitch Builder
📱 Social Media Launch Playbook
🍺 Liquor License Guide
📲 KitchenFounder OS App
👨🍳 Roster Builder
All tools work on any device. No account needed.
Yours forever. $0 extra.
Format: PDF (A4) + 22 interactive HTML tools. Instant download after purchase.
What you receive
- Complete recipe bible — every dish costed to the gram
- Full monthly and annual P&L model with assumptions
- Staff forecast, roster hours and labour percentage
- Kitchen design, equipment list and daily prep schedule
- Word-for-word service scripts and upsell language
- Customer retention systems and allergen matrix
Who this is for
Head chefs building a new concept, owner-operators reworking a menu that isn't making money, and first-time founders who need the numbers before they sign a lease. Written by a working head chef, not a consultant.
Format & delivery
High-resolution PDF. The download link appears on screen the moment you check out and is emailed to you as well. Opens on phone, tablet, desktop, and prints clean for the kitchen wall. No app, no login, no subscription.
Refunds
Digital products are delivered instantly and can't be returned, so refunds aren't offered once the file has been downloaded. If your link fails or the file won't open, email us and it's fixed or refunded same day.
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The Southeast Asian Guide — NYC Dinner Standard
Benchmarked against Ugly Baby, Pok Pok NY, Pig & Khao, Soothr, Jora, Uncle Boons, Somtum Der, Saiguette, Emilio's Ballato, and Amazing 66.
Southeast Asian cuisine spans Thailand, Vietnam, Indonesia, Singapore, Malaysia, and the Philippines. This guide covers all six traditions — built to the standard of NYC's most celebrated Southeast Asian restaurants. 100% nut-free throughout.
What's inside: 6 starters (som tum, Vietnamese spring rolls, laksa) · 5 Thai mains · 5 pan-SEA mains (pho, rendang, chilli crab, nasi lemak) · 4 desserts · 8 drinks (Thai iced tea, Vietnamese iced coffee, lychee spritz) · Wok station kitchen layout · Chilli heat education script · Family-style sharing script · P&L model (70-seat, $60 avg)
Signature moments: Whole fish on banana leaf · Mango sticky rice plated tableside · Fresh coconut cracked at table · Mortar & pestle grinding at station
YOUR FREE BONUS TOOLKIT — 22 apps included with purchase:
🧮 Food Cost Calculator
🔢 Break-Even Calculator v2
📋 Restaurant Opening Checklist
👥 Labour Planner + Roster
💵 Cash Flow Forecast
📊 Menu Engineering Matrix
📝 Daily Prep Sheet Generator
🗑️ Waste Tracker
🌡️ Temperature Log (HACCP)
🔄 Shift Handover Report
📅 Pre-Opening Timeline
🎓 Staff Onboarding Kit
🏥 Health Inspection Prep
🤝 Lease Negotiation Guide
📦 Supplier Negotiation Kit
🗓️ Opening Week Runsheet
🔍 Competitor Analysis Tool
💼 Investor Pitch Builder
📱 Social Media Launch Playbook
🍺 Liquor License Guide
📲 KitchenFounder OS App
👨🍳 Roster Builder
All tools work on any device. No account needed.
Yours forever. $0 extra.
Format: PDF (A4) + 22 interactive HTML tools. Instant download after purchase.
